Credit/Debit Card Video and Brochure—Swift Prepaid Solutions

How do you tell a complex story, and create a global prepaid leader, in just three minutes? After completing a product guide and upgraded website for Swift, we addressed the next component of their integrated campaign—a company overview video. It explains the changing prepaid landscape, urgency of choosing the right partner, and makes viewers think “how could I choose anyone else for my prepaid needs?” The video brings the static icons we created earlier to life and continues the brand look and feel we established, while taking advantage of its own medium.